There are many islands around the UK offering weekends away. And they all seem to be offering much the same experience. But the Isle of Man is genuinely different, from its rich history to its unique activities.
People want new and lasting travel experiences. And our inquisitive nature to try new things has helped us evolve. Understanding our history helps us better understand ourselves. Taking on the world around us helps us better understand the world in general.
So take this need for us to evolve as people and show a travel destination with so much to do it evolves over a weekend break and you have a real travel experience as reflected in our new campaign that works across posters, press and online.
The SOUK Experience
• Creative Strategy
• Facebook competition
• Press campaign
• Poster campaign
• Online media